Sanuki Cloudy｜Sweet and Yogurt-Like Nigori Sake for a Delightfully Light Experience

A white cloudy sake being poured into a glass with the Japanese word “讃岐” in the background — symbolizing the sweet, creamy character of Sanuki Cloudy, a yogurt-like nigori sake from Kagawa, Japan.

Sanuki Cloudy is a new-style nigori sake created by Kawatsuru Sake Brewery, a long-established sake maker in Kagawa Prefecture.
Just as the name “Cloudy” suggests, this sake is rich and milky-white when poured into a glass, offering a thick and creamy texture that captures the full flavor of the rice used in its brewing.

One of the most charming aspects is the play on words in its name.
“Sanuki” refers to the historical name of Kagawa, and “Cloudy” describes both the visual appearance of the sake and its style — nigori, or unfiltered sake.
By blending Japanese and English, the name expresses “a cloudy sake born in Sanuki” in a lighthearted and modern way.

This clever naming makes it approachable for younger generations and international audiences unfamiliar with sake.
Its eye-catching appearance and fun image have made it a social media favorite and a stylish feature in trendy bars and restaurants.

Flavor-wise, it’s like drinking yogurt.
You’ll enjoy a gentle sweetness with refreshing lactic acidity and a smooth, mellow texture.
With an alcohol content of just 6%, it’s remarkably easy to drink — perfect for those who usually shy away from sake or prefer lighter, sweeter drinks.

Despite being sweet, it’s far from boring — the well-balanced acidity keeps it crisp, and the umami of the rice adds satisfying depth.
Enjoy it with light desserts or fresh fruit, and it almost feels like sipping a fine dessert wine.

Internationally, Sanuki Cloudy is slowly gaining popularity under its English name.
As a sake that redefines expectations, it opens up a new world of possibilities for how sake can be enjoyed — blending tradition with innovation in every sip.